Investment Focus

Buy It

Acquire below market value mid- to upper-scale independent and branded hotels, between 100 to 500 rooms.

Target hotels opportunistically positioned due to illiquidity, restructurings, bankruptcies, foreclosures, and/or ineffective management.

Location. Location. Location. Dynamic urban cities in the U.S. Sunbelt with attractive domestic/international tourism, favorable year-round weather, strong business travel and positive employment growth outlook.

Revive It

‘Revive and Thrive’ turnaround strategy.

Repositioning of hotels through rebranding, renovation, redevelopment, post-acquisition asset management and cost control for investor return and guest loyalty.

Manage It

Deep in-house expertise in hotels operations to optimize hotel profitability.

Innovative and proactive yield management drives RevPAR growth.

Opportunities to rebrand.